For studios
Launch evidence for studio marketing teams
How studio CMOs and production marketing teams use Showmetric to keep dated, source-linked evidence of public attention across a release.
Studio marketing teams need a record of what public attention looked like around each trailer drop and release beat — with every figure dated and linked — so that post-campaign reviews argue about strategy, not about whose spreadsheet is right.
- 01
Anchor the title
Start from the catalogue record for the production, with its credits and linked YouTube videos. Each video carries its ID, channel, publish date, format and content type.
- 02
Read launch assets by format
Review trailers, teasers and clips with Shorts separated from long-form. Compare recorded views, likes and comments at their observation dates, and note gains where a prior observation exists.
- 03
Check cast and director context
Actor and director pages roll up figures from credited projects. Use them as context for linked work, not as measures of a person’s individual reach.
- 04
Write the post-launch note
Export what was observed, list provisional matches and missing observations, and keep commercial outcomes in a separate section sourced from your own data.
What this does not do
- No box office, ticketing or streaming viewership data.
- Public counters show circulation, not causation; no attribution of sales to assets.
- Automatic video matches are provisional until reviewed.
Next step
Start a workspace to keep dated, linked evidence for the titles you are launching.